Saturday, January 25, 2014

Midterm

Advait




There were two projects; one was a recording I made whilst running through a lesson on Rosetta Stone (a language-learning software), the other was a $25 gift card to Kabob & Curry.

The "journalistic response" was presented using pre-existing aesthetics (recognisable imagery; the stock photography of Rosetta Stone, the Macintosh OS, iPhone aspect ratio (16:9-ish, vertical), shaky verité. I suppose that I (somewhat foolishly) thought that this was something plain, transparent, dismissible, comprehensible. Perhaps this is not actually the case.

The "artistic response" was something more nebulous (perhaps). A readymade (once again using pre-existing aesthetics, working within those confines), and an attempt at relational aesthetics. The transaction was laid bare, the valuation of the work was explicitly part of the work. I am very fond of lazy work like this, easy solutions, weak gestures, et cetera.

As such, both pieces enjoyed a similarly weak reception.

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